Intent Media launched its first products in 2010 and has seen tremendous growth in North America and Europe. We are thrilled to support Richard and his team as they continue their worldwide expansion.” “The company’s complex, real-time consumer decisioning technology sets the standard for innovative advertising solutions that are globally relevant. This is a win-win situation for consumers and travel brands,” says Mr. “Intent Media creates valuable new revenue streams for online travel companies and provides travel advertisers with higher return on their marketing spend through more effective targeted ads. “Intent Media has a unique sense for how to establish well-integrated media products while respecting publisher interests, setting it apart from other solutions,” says Chris Stevens, Vice President of Merchandising at Orbitz Worldwide. Thousands of travel companies advertise through Intent Media, including the world’s largest online travel agencies, airlines, hotels, and metasearch companies. Intent Media powers advertising on dozens of the world’s leading travel brands, including Orbitz, CheapTickets, Expedia, Hotwire, Travelocity,, , Hotel Club, Travelport, and Hipmunk. Intent Media products make travel shopping easier for consumers, increase profit per visitor for partner sites, and provide a significant new source of highly-qualified traffic for travel advertisers. Intent Media’s data-driven advertising products help to unlock the revenue potential of online travel companies while safeguarding their core transaction businesses. As part of the transaction, Bradley Twohig at Insight Venture Partners will join Intent Media’s board. New York-based Insight Venture Partners led the round, with participation from existing Intent Media investors Matrix Partners and Redpoint Ventures. NEW YORK - Intent Media, the leader in intelligent advertising solutions for travel companies, today announced that it has closed a $22.7 million Series C financing round to fuel its continued growth.
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